.International communication is one of the primary requirements in the process of internationalization of companies and export of products and services. Participation in international trade delegations has always been supported by chambers of commerce and large businesses, therefore, Kavan Mehr Padaydar Sharq Company has registered sending and dispatching economic and trade delegations in its successful record.
The delegations by KMPS are briefly described as:
Acceptance of business delegations on the sidelines of domestic international exhibitions, including oil, gas, petrochemical, construction, Iranplast, agrofood, industry, Iran chemical, elevator, etc.
Sending trade delegations to international exhibitions in Oman, UAE, Qatar, Iraq, Russia, Turkey, Africa and Europe
Standards for sending business delegations
1- The status of delegations in other countries
2- The process of managing business delegations in the country
3- A summary of the instructions for reviewing and paying subsidies for business and marketing delegations sent abroad
4- Executive measures for sending business delegations
5-Problems and suggestions
Business delegations - General

1-1: Definition of the delegations
- A group of businessmen of small and medium companies, large companies, government organizations, educational and cultural institutions, associations and organizations that are usually sent to a target market under the supervision of an official to achieve predetermined goals.
1-2: Delegation goals
Business development goals:
- Presenting the country's export capabilities and investment opportunities to foreign parties
- Reduction or adjustment of negative trade balance
- Finding new markets
- Finding business partners and generally knowing the potential possibilities of the host country in attracting the country's export goods and services
- Negotiations on the possibility of obtaining raw materials, intermediate goods or capital from the host country
- Earn special points
- Negotiations to grant or obtain representation
- Gaining awareness of the existence of exceptional situations for the sale of special goods
Educational and cultural goals:
- significant participation of the private sector in international marketing
- Training new businessmen to learn the techniques of business negotiations and build trust in them
- Visits to factories, exhibitions, business centers and...
Following up on past negotiations and agreements:
- Follow-up of previous negotiations with buyers of goods or agreements that have already been made but not implemented
- Following up on previous negotiations to attract foreign capital by jointly manufacturing special goods
1-3. Communication and promotion strategies
- Today's modern marketing goes beyond product production, pricing, distribution, etc. and considers direct contact between current and potential buyers and sellers as one of the most important components of communication and promotion strategy.
Usually, the place of trade delegations is in the individual sales department, but in the organization of delegations for seminars and conferences, product samples, audio and video tapes of the country's export capabilities as a whole and for each type of company product, brochures and catalogs and in some cases exhibitions as the show catalog is designed, and in fact, it can be said that sending a delegation almost includes all four modern marketing tools and is a kind of mixed strategy.
Special advantages of trade delegations compared to other methods of export development
- The possibility of direct and immediate sales understanding without intermediaries
- Direct negotiations and getting information about the exact needs of buyers, getting to know buyer companies and...
- High chance of success, despite the limited stay time
- Gaining experience and skills in the field of negotiations (for members of the delegation who do not have much experience in international activities)
- Getting to know the market closely and directly in order to review the prices, the type of packaging, the quality of the goods, the type of advertising and the status of competitors using the information provided by the other party.
Direct access of the private sector to the most senior decision-making officials or important and effective economic figures
- Visiting industrial centers, factories and exhibitions and setting up meetings on demand, etc.
- Obtaining some concessions due to the political weight of the delegations, such as participating in exhibitions for free or with a suitable discount, the possibility of holding an exclusive exhibition of the Islamic Republic of Iran, offering concessions for the establishment of Iran's commercial center, reducing customs fees for a certain period, facilities for visas, etc. ..
- Acquainting businessmen with ambassadors, business advisors and other experts of political agencies and getting their cooperation in future activities in the host country
- Acquaintance with Iranian businessmen living in the host country
- Making all arrangements for travel with accurate timing, meetings, visits, etc. in appropriate hotels (in this case, businessmen will only deal with business issues without mental worries in a limited period of time)
- Gaining prestige for the companies and institutions whose representatives were present in the composition of the trade delegation - Directly inviting the businessmen of the host country to Iran to visit the export facilities of the companies.
- Presenting the export capabilities of the country to a group of businessmen and decision makers of the host country at a much lower cost than advertising.
- Advertising and media aspects of the delegation's presence in the host country (press conferences, meetings with political figures, conferences, inclusion of news of the delegation's arrival in the host country's publications, etc.)